April 21, 2014

iPhone 5 To Hit Taiwanese Market on December 14th (Report)


Apple has already rolled out their latest iteration of iPhone in 31 different countries. But some countries including Taiwan are still waiting for the official iPhone 5 launch. According to a recent report by Focus Taiwan, all major Taiwanese carriers are planning to launch the 6th generation of iPhone during mid-December. Currently, iPhone 5 is officially available in 31 different countries and the Cupertino, Calif. based Tech giant has promised its availability in more than 100 countries by the end of this year.

According to today’s report:

Taiwan’s major telecom carriers confirmed media reports Monday that Apple Inc.’s latest iPhone 5 is “very likely” to hit the local market on Dec. 14, more than two and a half months after it rolled out in 31 other countries.

All major Taiwanese telecom carrier including Chunghwa Telecom, Far Eastone Telecommunications, and Taiwan Mobile are planning to start taking iPhone 5 pre-orders a week before its official launch date, the report claimed.

The pre-order numbers reached 400,000 last year in December when Apple released iPhone 4S in Taiwan. It is still not clear whether iPhone 5 would break this record or not. The carriers have also confirmed that there would be no exclusive launch party like they did in case of iPhone 4 back in 2010 which attracted thousands of people.

iPhone 5 has already penetrated in Taiwanese market through grey channel which has almost killed the launch hype of the iPhone 5. However, carriers can attract people by offering flexible contract plans for new customers and easy upgrade plans for existing customers. Taiwanese carriers are still in discussions with Apple over high-price contract plans. According to the newspaper:

Asked whether they would offer higher-priced contract plans that would allow customers to take home the device for free, the providers only said they are still discussing many plans with Apple.

Apple is expecting to break its previous sales record in Taiwan but it’d be too early to comment on “expected” numbers. We’d have to wait a little more.

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